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Internet of Things in Travel

The Internet of Things is creating exciting opportunities for travel and hospitality industry. We all know that Internet of Things has taken many performance in airlines such as for monitoring performance, enabling keyless entry to hotel rooms or helping tourist find their way around. By connecting smart devices, system, processes and people in new ways, Internet of Things is streamlining the back-end operations airlines, hotels, resorts, cruise lines and rental car fleets.

IoT in travel

At the same time, data from these connections is helping marketers deliver more personalized campaigns and enhanced traveler experiences. Simply put, the IoT is helping this highly competitive and schedule-driven industry turn information into action, as explored in a new eMarketer report, “The Internet of Things: What Travel and Hospitality Marketers Need to Know Now.”

Nowadays technology is more cheaper and powerful, many innovations have made some changes to enable smart devices and system to communicate each other and with larger system. Travel and Hospitality services have already installed some IoT in their back-end and try to do better with the technology. They are experimenting to put Internet of Things work for customers. With potential to transform nearly all aspects of the travel experience, the IoT will enable these companies to collect and integrate large data sets from different sources and instantly personalise traveler experiences.

Travel and hospitality companies are competing to provide better service with lowest cost. Which is why they need Internet of Things.

According to an April 2015 study by Tata Consultancy Services (TCS), the industry topped the list with regard to current IoT spending per company. The firm reported that industry executives worldwide expected their organizations to spend an average of $128.9 million each on IoT initiatives in 2015, or 0.60% of revenues.

IoT travel precentage

Almost every travel business are joining Internet of Things to improve their service, while larger hotels and airlines are not into Internet of Things directly. On the enterprise side, many have IoT systems already in place to boost efficiency and streamline operations. Hotels manage use and maintenance of their heating, ventilation and air conditioning (HVAC), security, plumbing, elevator and other facilities-related systems. Airlines employ sensors to gather real-time information from aircraft parts and systems that are then used to track flight data, optimize fuel consumption and anticipate maintenance issues.

read more at emarketer.

About Girly Saputri

Girly is a Content Marketing at Eyro Digital Teknologi, Ltd. She is also a copy writer and likes cheeseburger. She writes about iBeacon and its implementation. You can find her on LinkedIn as GirlySaputri.

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