People are always looking for the best deals they can get and for this they have to explore the iBeacon retail market. This is a new high tech method you can use to promote your business, but not all vendors will see eye to eye with it. If you want to get the best value for your money, you have to take all the time you need to make the right decisions.
Nowadays technology is the one running this world. Everybody uses technology in their daily life. Innovative technologies are coming in market daily that makes life easier and also affects the market. iBeacon is one of the technology that can change the way Trillion Dollar Retail Industry work.
For this you have to learn all the things you can about the easy BLE technology and the benefits it will bring. The first traits you can make the most of are the low cost devices that can be used for the purposes you had in mind and the low power consumption as well. This means you have to invest fewer resources to use them for your own goals.
As we all know apple has introduced an iBeacon and was officially announced as one of the most important features in iOS 7. What is iBeacon? Questions come to many people’s mind that is not tech savvy. It is an Apple’s brand of indoor positioning technology. That utilizes Bluetooth Low Energy (BLE) to detect user’s presence inside a building or mall using small wireless sensors called Beacons.
There are many benefits the easy BLE technology will offer for the end user and this will assure you that you can get in touch with many potential clients in the process. The more ground you cover and the more advertisements you will send, the surer you will be about your success. But how will you cover all the sources with potential clients?
The predication is going around the market how iBeacon can change the retail marketing. Many startups are building apps around these and people have wondered what effects it can have. As an experienced mobile technologist, I came up with some impacts that it can make
Here are 4 reasons that show iBeacon can change the retail industry?
One of the first things you have to do is install as many transmitters as you can and thus you will cover a wide range of locations as well. But for this you will need quite a few devices and the iBeacon retail market is the one that will provide the answers. But how will you know you will get the best deals for the equipment you want to use?
As we all know Apple’s common technique is to take an existing technology or modify it slightly (enough to be proprietary) and then improve the quality according to public conscious by focusing on real benefit for general people. Open Standards solves adoption issue for retailers, who havedifficulty in supporting something like NFC which is supported by Android but not by Apple. For iBeacons, it is possible for manufacturers and system integrators to create beacons which can support both iOS and Android/Windows devices at the same time. While its possible that apple may charge for the use of the iBeacon branding in the same way as Made for iPhone, which implementers are careful to avoid it at the moment, the protocols are free to use. It means retailers can be comfortable to implement iBeacons. Retailers will have the potential to serve the majority of their customers without any major complications.
There are quite a few vendors on the iBeacon retail market you can get in touch with and each of them will have a range of devices for you. If you want to make the best choice, you have to check out the features of every device, the price you have to pay for it and then you should compare the offers so you can find the one that suits your needs best.
Hardware and maintenance cost is an important factor to implement any technology in business. iBeacon makes it easy because the total cost of ownership for beacon hardware is an order below the usual level for enterprise retail hardware, to such a point where they can almost be considered disposable.The Low Energy part of BLE is important – beacon manufacturers such as Cubeacon claim their devices can run for up to two years on a single coin battery, which reduce the retailers’ maintenance costs.
This is not an easy task, but if you put in the effort, you will get results. However, even if you will find the best price for the equipment you want to buy, this does not mean you get the best deal. If you want to cover a wide area and a high number of locations for the lowest cost you can pay, you should also think about renting the iBeacons for it.
When we talk about accurately entering customers’ indoorlocation (where GPS is Ineffective) is a problem that hardware manufacturers have been struggling with for years. It means local experience is most important when customer is actually inside the store. With accuracy in inches rather than feet can not only direct customers to the store, but to assist the way where customer would find their desired product.
This is the option that will help you make the most of the easy BLE technology, but you still have to find a source that will provide the solution. Since this is a new development, it may be hard to find a source for renting iBeacons for your business, but if you visit the site you can find at cubeacon.com, you will get the answers you are looking for.